Million Dollar Drive 2025
Million Dollar Drive: A Rally Through the Southwest
Texas → New Mexico → Colorado | September 10–14
The open road doesn’t ask much of you — just attention, respect, and a willingness to keep moving forward. Million Dollar Drive brought together drivers who understand that, across four days and three states.
This wasn’t just about the miles. It was about the moments in between: early morning rollouts, late-night conversations, high-speed stretches through nowhere, and quiet breaks in places that barely show up on a map.
Here’s how it all played out.
Pre-Launch | Wednesday, September 10
North Richland Hills, TX – The Refinery Detail House
We kicked things off with a meet-up at The Refinery in North Richland Hills. Radios were set up, decals installed, and the crew got their first look at the lineup. It was a solid warmup — relaxed, no pressure — and a good way to ease into the days ahead.
Day One | Thursday, September 11
Fort Worth, TX → Taos, NM
We left Buc-ee’s in North Fort Worth just after sunrise. The route took us through Wichita Falls, Childress, and into Amarillo, where we stopped for lunch at Blue Sky Burgers.
After that, it was all west. The terrain started to shift. Fewer buildings. More space. We crossed into New Mexico by afternoon, regrouped in Tucumcari and Las Vegas, then pushed into Taos as the sun started to drop.
Dinner at Antonio’s gave everyone a chance to decompress. No itinerary talk — just real conversations over good food.
Day Two | Friday, September 12
Taos, NM → Ouray, CO
Leaving Taos, we climbed fast into high-country New Mexico and crossed into Colorado before lunch. The road to Durango gave us plenty of open throttle and enough altitude to remind you to drink water and breathe slower.
We stopped for barbecue in town, then made our way toward Ouray — arguably the most scenic leg of the rally. That stretch between Durango and Ouray delivered: cliffs, curves, and clear mountain air.
Once we arrived, a few of us hiked out to some nearby waterfalls — Cascade Falls and Box Canyon. Quiet spots. Cold water. A good contrast to the pace of the day.
Dinner at Ouray Brewery that night was low-key. The town shuts down early, and so did most of us. No one complained.
Day Three | Saturday, September 13
Ouray, CO → Colorado Springs, CO
We hit the road again early, rolling out together and making a push through Montrose and Salida. There was a drone shoot on the way out, and the light hit right. Worth the delay.
Lunch was at Royal Gorge Park, where we crossed and stoped on the Bridge for photos (those that were a bit timid of heights stayed in the cars), followed by a photo run up Skyline Drive — a one-lane ridge road that gives you just enough space and just enough adrenaline.
By late afternoon, we pulled into Colorado Springs, checked in, and got ready for our closing night at The Carter Payne.
Final Dinner | Saturday Night in Colorado Springs
Dinner that night wasn’t about being flashy — just being present. We took over a corner of The Carter Payne, a restored church-turned-dining hall, and used the time to close things out properly.
Drivers shared stories, swapped photos, and caught up over food and drinks. We also took a few minutes to thank the people and partners who helped make the event happen — the ones behind the scenes who handled logistics, media, and support.
A few low-key awards were handed out to recognize drivers and moments from the rally. Nothing formal, just respect passed around the table.
Day Four | Sunday, September 14
Optional Return Drive to Texas
Sunday was open. Some of us hit the road early to beat traffic south. Others stayed back to explore Colorado Springs or make the most of the mountains before heading home.
A convoy rolled through Raton, Dalhart, and Amarillo, with a lunch stop at The Big Texan. After that, the group thinned out, splitting off toward home.
Final Thoughts on Million Dollar Drive
Million Dollar Drive wasn’t a show or a performance — it was a shared movement. A group of drivers committed to doing the thing right: showing up early, respecting the road, looking out for each other, and enjoying the moments that don’t need to be posted.
There’s something about waking up in a different place every morning with the same crew, the same cars, and the same unspoken rhythm — eat, drive, connect, repeat.
We’ll be back. You should be too.
Thank you to all our sponsors on the rally.
ParkUpFront: @parkupfront – parkupfront.comPlanning Services: planningservices.comCombustion 96: @combustion96 – combustion96Blair Automotive: blairautomotive.comMerrill Financial: fa.ml.com/texas/dallas/robroblesTriton Motorsports: tritonmotorsportsusa.comThe Refinery: refineryds.comWaterWerkz: waterwerkzdfw.comMelinda’s Foods: melindas.comAPEX Ink: @apexinkco – apexinkco.comBoostane of Texas: @boostaneoftexas – boostane.com
Check out some of the pics and videos from some of the participants and the media team below!
(Keep checking back as we will add more media content after it is created and uploaded.)
Videos:
Franko – @yolothecholo
Daniel – @ThatSnowMexican
PICS:
